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Segment cvc words


CVC Words Blend and Read Cards and Activities

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Once children know their letter sounds, they can start to put them together and learn to read. CVC words are the first words that children learn to read and they do this by segmenting and blending the three phonemes that make up the CVC word. Blending involves pushing together individual sounds and syllables within words and segmenting involves breaking words down into individual sounds or syllables. The CVC Words Blend and Read Dot Cards and accompanying worksheets will help students practice and master segmenting and blending CVC words. This will boost their confidence and give them a strong foundation for becoming a fluent reader.

Before learning to read CVC words, children should have prior explicit instruction in letter-sound relationships with the consonant and short vowel sounds. Once your students have strong letter recognition skills and a developing knowledge of their corresponding sounds, they are ready to begin learning to read CVC words. This is accomplished by teaching children to blend the consonant-vowel-consonant sounds in CVC words.

The CVC Words Blend and Read packet includes blend and read cards for 152 CVC words that children can use for practicing segmenting and blending.

The CVC Word Blend and Read cards come in two versions:

  • CVC word cards with a dot beneath each letter
  • CVC word cards with a dot beneath each letter and an arrow beneath the dots
How to use the CVC Word Blend and Read Cards

The CVC word blending cards have three dots to help children isolate the sounds in the CVC word. The dots serve as a visual reminder for students to stop and pause between individual sounds when blending or segmenting CVC words. The second set of CVC Blend and Read cards includes an arrow to show the direction in which to blend the sounds to read the CVC word. To use the cards, have the student firstly follow the dots to segment each letter sound, then follow the arrow to blend the sounds together to read the CVC word.

In addition to the word cards, there are Blend and Read worksheets to reinforce blending and segmenting CVC words. Children cut and paste the pictures beside the matching CVC word. As with the word cards, there are dots beneath each letter to help children with isolating and blending the sounds in the CVC word.

The packet includes 36 worksheets. The CVC Blend and Read worksheets include:

  • 6 short A worksheets
  • 5 short E worksheets
  • 6 short I worksheets
  • 4 short O worksheets
  • 5 short U worksheets
  • 10 Mixed CVC worksheets

The CVC Words Blend and Read cards are ideal for Kindergarten and First Grade students. They can be used with individual students and small reading groups. The Blend and Read worksheets can be used in the classroom to reinforce a lesson or for homework.

Another great resource for CVC word work is the CVC Word Building Bundle.

How To Keep Blending And Segmenting Fun

Tackling CVC words is kind of a push and pull. Students need both blending and segmenting skills when reading and spelling CVC words. With segmenting, students pull apart individual sounds in words such as in sat: /s/ /a/ /t/. With blending, students push sounds together to build words, such as in /m/ /a/ /t/ = mat. Both are essential and you’ll want to give kids plenty of practice of both.

Introduce these concepts by having students listen for sounds. Say, “I see a mug,’ what’s the first sound you hear in the word mug.” Once students can identify the initial sound, you can work on the end and then middle sounds. This is a great, simple practice activity for CVC words. 

Fun with blending and segmenting

When children are able to identify the initial sound, move on to try the end and middle sounds. Again, sun is good to use as you can hold the final sound to emphasize it. Other words to try include sat, sit, mat, man, map, nap. Think of short 3-letter words that have a consonant, vowel and consonant (CVC).

From here, try ‘eye-spy’. Point out an object in the classroom, saying, “I spy a mmmm-aaa-p.” Have students blend the sounds together to make the word. Once students understand, you can have them practice segmenting by letting them choose the thing that gets spied. 

Students can also get practice blending and segmenting by using tools like:

  • Playdough mats – Students make letters of play dough and say the sound as they put them on the play mat. Students segment the sounds again as they write it on the mat. Then they blend the sounds together to say the full word. 

  • CVC Cootie Catchers – My students love playing with cootie catchers or fortune tellers. As they manipulate the cootie catcher, they will encounter different CVC words. They segment the sounds and then blend them to form the word. 

  • CVC Puzzles – Use an image related to a CVC word with the word printed below it, for example, BUS. Cut the image into strips. Students have to reassemble the word. The image will help them put the word together correctly. Encourage students to segment the sounds as they put the pieces together. Then have them blend, or push the sounds together, to say the full word. 

  • Read and Write – Students start by reading the CVC word. Then, during the writing part, they practice blending and segmenting. First, they underline each sound in the word as they say it. Then they segment again, saying each sound as they write it in its own square. Then they write the whole word and blend the sounds together to read it again.

There are so many other ways to give kids practice with blending and segmenting to build fluency with CVC words. Use activities like Draw the Word, Matching, Finish the Sentence, Fluency Boards, games like Bingo and 4-in-a-Row to help keep kids engaged. 

Blending and segmenting + additional CVC word practice made easy

All of the blending and segmenting activities above plus many more options to help kids practice CVC words are available in a done-for-you format. All you have to do is print and use. I do recommend printing some on cardstock and laminating if you can (they’ll be sturdier to withstand heavy use). 

You get:

  1. Ten different packs of CVC worksheets and activities;
  2. Easy to follow information and instructions;
  3. Games and activities to help your students develop the fundamental skills of blending, segmenting and phoneme manipulation;
  4. A range of individual, small group and whole-class activities; and
  5. 800+ worksheets and games to assist in consolidating the learning of the phonics sounds.

Use them for independent work, in your literacy station, to provide practice for individuals or small groups, or send them as home practice for consolidation of skills. 

Get your ready to print CVC Word Worksheets here >> https://topnotchteaching.com/downloads/cvc-words-worksheets/

How to properly segment the customer base before sending SMS? — mobizon.kz

How to properly segment the client base before sending SMS? — mobizon.kz

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Published: May 18, 2015

Why is it important to analyze the target audience?

Any business, before starting to send out advertising messages, regardless of the field of activity, needs to analyze the target audience. If you think that your product or service is necessary for every person on the planet without exception, then you are disastrously mistaken. In order to get the maximum effect from SMS mailing, namely a large number of applications, calls and registrations, it is extremely important to narrow your base as much as possible in order to spend less money on attracting customers. Knowing the needs, priorities and desires of your potential customers, you can make them "an offer that you can't refuse."

Moreover, understanding the features of your target audience, you will be able to create texts for sending messages that will fall into the very "bull's eye" of the consumer's request.

So, 11 actions that you must do to create a working "client avatar":

  1. Describe the sex, age and activity of the avatar

    Answer the questions: what is the average age of your target audience, is it important to offer your product or service, separating potential customers by gender, what does your potential customer do?

  2. Analyze consumer geolocation

    Where do your target audience live? Do they have constant access to sources of information? What are their needs depending on the climate and natural conditions?

  3. 3. Describe what the avatar does in his spare time

    In order to understand the interests of the consumer, which will ultimately help you "press" on the right place using the text of the SMS mailing, it is important to know what the potential client does daily, where he spends his free time and what he enjoys. Knowing the hobbies of your target audience, you will be able to sell not just your product or service, but tie them to the real needs and emotional demands of customers.

  4. Analyze in detail the problems of your target audience

    Think about what prevents your potential customers from being as happy as possible? What difficulties do they have in life, what may not suit them and why? After you answer these questions, be sure to analyze how your product or service can help them solve these problems.

  5. List solutions that customers have previously tested to resolve a problem

    This item is an addition to the previous item. In order to understand what solution your target audience needs, it is necessary to analyze why the solutions that the client has previously tried did not help him. Here it is very important to analyze all the offers of your competitors that did not help the potential client, and understand what needs to be changed in them in order to satisfy the key need of the consumer.

  6. Write down how the client imagines the ideal solution to his problem and how his life will change after the problem is solved

    This will help you to offer the client the most appropriate solution to the problem.

  7. Describe the dreams of your target audience

    You can appeal to the target audience not only through pain, but also with the help of positive emotions. For example, describe the realization of the dreams of customers with the help of your products and services. In this way, you can build emotional intimacy with your customers through well-written SMS text. Therefore, be sure to think about what your target audience wants with all their hearts.

  8. Find out if your target audience has its own slang

    After analyzing the language spoken by your audience, you can use it when writing text for SMS mailings. If you are addressing students, then surely in their speech they use words such as smiley, like, cool, etc. By writing a message in the language of your target customer, you will be one step closer to them.

  9. Answer the question: how can potential customers achieve the desired result with your solution

    Working on this point, you will come to a lot of insights that will help you optimize your product or service and create the offer that your target audience needs most.

  10. Analyze your prospect's mindset

    Completion of this paragraph is necessary in order to understand how to address your target audience. If the basis of your target audience is women who have a creative type of thinking, then a more emotional approach is needed to them. If men who think analytically, then it is necessary to appeal to them through the ratio, that is, use numbers and facts in the sentence.

  11. Analyze how ready the target audience is to buy your product or service

    This is necessary in order to understand what maximum payment can be put on your product or service. Knowing the financial capabilities of your target audience, you can not only set an adequate price, but also offer the most favorable discounts and promotions in your SMS mailing list.

Brief conclusion

The text for SMS mailing is not compiled out of the blue! In order to make the most competent and targeted proposal, you must first conduct a structured analysis of your target audience. And after you fully understand the features of the client's avatar, start preparing the text for SMS mailing.

For information on how to arrange your offer so that it is of interest to your target audience, read article 9 of the rules for compiling a selling SMS text.

We also recommend reading:

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Techniques for composing the text of SMS mailings and examples

At first glance, everything seems simple: throw in the text you need, add your contacts and pull SMS mailings across the entire database. But think about what exactly you need to get the maximum response from your customers?

That's right: an effective and interesting text that will not only attract customers, but also bring money.

How to write an effective text for SMS mailings to clients?

We have compiled our own collection of tips and SMS mailing examples to make it easier for you to learn from the mistakes of others and avoid them in the future.

1. Write simply and clearly

Even a short SMS can kill the whole idea of ​​mailing. Let's see an example of the mailing text , when we were a little too smart with it.

The last sentence is not only difficult to read, it is also difficult to understand. At best, this SMS will be left to be re-read until better times, at worst, it will be deleted immediately.

2. Avoid obscure words

It is important that your SMS does not include slang, abbreviations and obscure text abbreviations that cheapen the perception of your brand and can ruin your campaign. The client can consider SMS as spam and delete them without hesitation.

Many abbreviations in the text for SMS mailing are difficult to read and understand, but one or two generally accepted abbreviations are quite understandable to users.

3. Leave contacts

The client should not look for your phone numbers or email on the Internet if he has any questions or interest. You shouldn't place high hopes on the Alpha name that it will tell users who you are and where to look for you.

Add numbers with an area code to SMS so that they work on click and the subscriber does not have to perform a bunch of extra steps to contact you.

4. Personal correspondence - private messages

It is important to consider what kind of relationship your company has with the recipient. You can walk up to a stranger and say, “I bought this shirt, 50% off. Do you want one?" Even if you start a dialogue with familiar people, then most likely with the word "Hi". So why do we immediately write in the forehead when we compose SMS?

As in the case of email-mailing, the letter is most likely addressed to one person - the owner of the number, of course, if you do not leave corporate contacts.

To avoid backlash, try establishing a relationship with the recipient from the moment the client bought something from you and gave you permission to send SMS. Alternatively:

“Hi Ivan, thank you for your purchase! We look forward to meeting you soon. Show SMS at the checkout and get 20% off your next purchase at Our Store tel. +380686868686.

Last post

5. Minimum capital letters

In SMS, there is no way to add color, change the font or text style. Therefore, if you want to highlight something in capital letters, then it will be enough to add one or two words, but do not stamp the entire SMS with Caps Lock.

6. Write in the client's language

Latin is very difficult to read, especially for those who know English and are trying to strain their brains and eyes so that this text is perceived in their native language.

For example, the letters "Y" and "J" in such messages are generally universal soldiers. They act as: w, u, i, d, e, b, and this is only in the examples that I managed to find. Such variations of the same letter are found even in one message:

SMS mailing will work well for attracting customers only if it is written in their language. It is clear that Latin will cost less, but do not skimp on characters if you really care about your subscribers.

7. Segment the database

It is possible that some companies plan to have their customers receive absolutely all SMS mailings and share them with their friends. But why not just segment the database and annoy with unnecessary SMS?

I am very grateful for the concern that the administration of the clinic reminds me that it is time for me to have a facelift and go to the proctologist, but I left my number for a completely different reason. Although the clinic thought that I was interested in everything.

When exporting contacts, add additional fields with information that can be used for SMS. For example, for a veterinary clinic or a pet store, you can divide customers into lovers: dogs, cats, turtles, and elephants.

The more you know about the client, the easier it is to segment contacts for SMS mailing and send messages based on their interests. Know who your target audience is and speak directly to them.

Create SMS campaigns for segments

8. Give a call to action

The text of the SMS mailing should be of interest to the client and at the same time be concise. There is no room for air and space in it, as in email newsletters. Drop all extraneous details and simply describe your offer and why it is for the client.

Such a set of products is unlikely to be understood by customers if they do not have a clear call to action. What exactly should the client do: look for where there is cheaper, go and buy, wait until the price drops?

To get the best response to your newsletter - write what you want from the client, adding a clear CTA. Make sure the SMS includes everything, including detailed instructions on what the client should do:

  • need to call - give the number,
  • go to the site - leave the site address,
  • write to you - give email.

Just do not use two calls to action in one SMS message - this can confuse the reader.

9. Show benefits

No one wants to receive SMS, being distracted by reading them and cluttering up the phone's memory if there is no benefit in them.

Very strange wording of the message and it's not even clear why I need to go to this exhibition.

Add offers in real time, share information about a sale or a new product, describing the benefits that apply now.

10. Talk about what the customer needs

Based on previous experience with the client and write about promotions and discounts that people will really be interested in.

Send the right information to the right people and they are more likely to want to work with you.

11. Make the customer feel special

Text messages can clutter up the reader's phone, but they never take advantage of any of the offers. Give customers a sense of uniqueness in the text and tell them about exclusive promotions. This makes them feel special and encourages them to stay with you so they don't miss out on great deals in the future.

Otherwise, they will most likely refuse to receive any texts from you.

12. Attract attention from the first word

There is no room for error in text messages — the reader catches the first word and decides whether he should read further or not. Therefore, it is important to attract attention immediately.

For example, start your message with NEWS, NEW, Promotion, etc. That is, from what the reader would like to see and what can interest him in the text preview of the general list of messages. So you increase the likelihood that your messages will be opened and read.

In advertising SMS, it is better to give specific numbers, because for some 20% is already a crazy discount, while for others 50% will not be enough.

13. Keep messages specific and short

The simpler you make your messages, the more likely you will be understood. Set yourself a limit, let's say 100 characters, and proofread the message up and down until it meets your "standards". Learn how to briefly fit maximum useful information in SMS without unnecessary details, conveying the essence of the action to the consumer.

Throw out all unnecessary words and see how your SMS looks like: does it contain ambiguous words, difficult phrases, vowel clusters, complex consonant combinations, etc.

14. Add the brand name

Yves Rocher's alpha name may not say anything to the client, but the Russian Yves Rocher in the text, as it were, deciphers who writes.

The reader already perceives the text as a whole and does not look at the name of who is writing to him.

15. Keep the structure simple: benefit + CTA + contacts

The sum does not change from the rearrangement of terms, so the order may be slightly different. Make the message actionable so that the subscriber immediately understands the essence of the offer and can evaluate the benefits by making a purchase from you.

16. Let's give numbers

In promotional SMS, it is better to give specific numbers, because for some 20% is already a crazy discount, and for others 50% will not be enough.

Such an SMS is very difficult to read and everything is to blame for this: Latin, capital letters and of course the text itself - by the time you read to the end, you already forget how it all started.

After all, it was possible to shorten the text and write clearly: “Hurry, only until 14.04 leather jackets, fur coats and sheepskin coats from the new collection with a 50% discount.” For example, as the company 925.ua did in SMS on Black Friday

17. Think about the target audience

Imagine an image of the person you are sending SMS to and adjust the text to this category of people. If you send SMS to students, it is quite appropriate to speak their language, but the same text will no longer be acceptable for older people.

18. Anticipate questions

Better yet, write in such a way that there are no questions or doubts. Not everyone will search the Internet for additional information about your SMS. If the client does not immediately call to clarify the details, most likely, then he will completely forget about it. Imagine yourself in the place of the client. What would you like to receive in SMS so that you understand what it is about?

19.

Check your links

A few years ago some mobile phones began to display pictures in SMS. These images are taken directly from the Open Graph tags on the page the post links to.

20. Test, repeat, speak your text

Mobile mailings are no different than other customer marketing methods you use in your business. Always send a test message to multiple mobile phones with different screen sizes. This will give you a chance to see: how the letter is read, whether everything looks as you intended, compare the text with previous SMS messages (if it is on a smartphone), etc.

Text messages are well received if they are short, simple and personal. If what you want to say doesn't match at least one of the three things - look for another way to say it or derive your own formula for effective SMS texts.

21. Automate your submission!

Use messages for more than promotional emails. Set up trigger sends for:

  1. Order information.
  2. Registration information.
  3. Reactivations.
  4. Polls.

Check SMS in action

Afterword:

  1. Write only for a very important reason, without imposing on the client.

  2. Write messages that match your company. For inspiration, you can look at examples of SMS mailings for different types of businesses:

    • Tourism

    • Restaurants

    • Online stores, ecommerce

    • Dentistry

    • Car dealerships, car services, car washes

    • Insurance company, etc.

  3. Create creative SMS mailings so that the client does not want to refuse to receive them.

  4. Personalize your messages. This means not only addressing by name, but also the ability to use any information about your customers in SMS: